How to Increase Your Meta Ads Billing Threshold

Key Benefits of a Higher Billing Threshold

Increasing your billing threshold can streamline your accounting process and support more stable ad campaign performance.

  • Fewer Transactions: A higher threshold consolidates your ad charges into fewer, larger payments. This simplifies your bank statements and reduces the number of invoices you need to manage.
  • Simplified Accounting: With less frequent charges, reconciling your ad spend becomes a more manageable and efficient task for you or your accounting team.
  • Improved Ad Performance: A higher threshold can help prevent campaign interruptions. It reduces the risk of ads being paused due to frequent, small payments being declined by your bank for "unusual activity," which can sometimes happen with multiple charges per day.

How to Request a Higher Billing Threshold

You will need Admin or Editor access to the ad account to complete these steps. Note that Meta may require a history of successful payments before approving a higher threshold.

  1. Go to Ads Manager Navigate to the .
  2. Open Billing & Payments Click the All tools menu (hamburger icon) on the left and select Billing & Payments.

  3. Navigate to Payment Settings In the Billing & Payments section, click on Payment settings from the top right menu.

    Manage Your Threshold

    • Under the "Payment details" section, you will see your current threshold listed (e.g., "You'll be charged when you spend $100.00...").

    • Click on the three-dot menu next to the threshold amount and select Manage billing threshold.

      Set a New Threshold

    • A window will appear allowing you to select a new, higher threshold from the available options or enter a new amount.
    • Select your desired threshold and click Save.

Your request to increase the billing threshold is now submitted. For new accounts or significant increases, Meta may gradually raise the threshold as you build a history of successful payments at the current level.